Many creative people start the new year with ambitious goals but struggle to keep them going. The truth is that traditional goal setting usually does not work for artists because it often ignores how creative work actually happens. Creativity needs room. It needs cycles. It needs inspiration that cannot always be scheduled.
This year, instead of forcing yourself into a rigid system, try a goal setting approach that supports how you naturally work.
1. Start with reflection, not a list
Before writing any goals, take a moment to ask yourself:
- What worked this past year
- What felt heavy
- Which projects brought energy
- Which stole time without giving anything back
- What you want more of
- What you want less of
This helps you avoid setting goals that are impressive but not meaningful.
2. Choose themes instead of categories
Instead of splitting your goals into neat boxes like business, social media, personal work, and licensing, choose three creative themes that guide your decisions. Themes like:
- Growth
- Exploration
- Focus
- Renewal
- Play
- Visibility
Themes become your filter for choosing what to pursue.
3. Set intentions instead of rigid outcomes
Intentions keep you moving without the pressure of perfection. Examples:
- Reconnect with personal projects
- Strengthen your licensing portfolio
- Make space for experimentation
- Improve your creative workflow
These intentions support momentum without boxing you in.
4. Choose one action per month
Creative goals become manageable when you only take on one real action each month. A simple act that moves the needle matters more than an overwhelming list that never gets completed.
5. Let your goals support your life
If you want to create more joy, ease, or freedom this year, let that show up in how you work. Your goals should add energy, not drain it.
The new year is not about reinventing yourself. It is about stepping into a creative life that feels aligned and full of purpose.
Click below to download the Creative Goal Setting Worksheet to clarify your intentions and map out simple monthly actions that support your best year yet.
