Isn't it time you start paying yourself for all your hard work?
It's a lot of work to sell at markets and shows! Would you like to add another source of revenue instead of only counting on shows and working every weekend? Maybe you've always wondered about selling your handmade goods direct to stores or have started with a few stores, but are unsure of how to grow.
I understand it can be intimidating and overwhelming to launch a wholesale business, but I have successfully run my wholesale business since 2013!
I would love to help you confidently launch your wholesale product business with a plan and a purpose to grow your company and share your handmade products the world.
Join My Wholesale Mastermind!
Start confidently selling your products wholesale to boutiques and retail stores in 5 weeks!
Learn in a small community where you will have accountability, feel understood, and be supported through every step.
You will have a plan to take your business from art and craft shows to retail stores.
Jennifer Smelker
I’m a Midwest product designer of home decor and stationery and have successfully sold wholesale since 2013 to boutiques and big box stores across the US. I have met so many talented people who want to leave their jobs like I did and start their entrepreneur journey. With my mastermind your business will thrive, you'll save time making a profit, and you will confidently share your products with the world!
You'll complete my mastermind
with a better understanding of wholesale pricing and ensure you make money, learn how to market your products and land wholesale accounts, and discover what to expect with wholesale trade shows and online platforms.
We will work on:
- calculating your wholesale pricing so you have a good margin and pay yourself
- determining what products to offer for wholesale
- creating a line sheet and establishing terms
- nailing your elevator pitch
- finding and approaching the right stores to pitch to (including big box stores)
- mapping out your next steps
Plus you'll get: unlimited access to an expert for questions, custom crafted retailer pitches, private group membership, and a plan specific to your business!
Join my next Mastermind!
A 5 week online Mastermind for a product maker/artist like you.
Wednesdays, February 5 - March 5, 2025
11-1 pm or 5-7 pm
In 5 weeks you will:
Your business will thrive, you'll save time making a profit, and you will confidently share your products with the world.
Explore the Curriculum:
MODULE 1
Ready to Sell Wholesale?
Are your products ready to sell at wholesale?
Is your business ready to support wholesale selling?
Take my wholesale quiz.
Utilize the brainstorming worksheet.
MODULE 2
Wholesale Pricing
Wholesale terms defined.
How to calculate wholesale pricing so you make money!
Determine what products to sell.
Work through the pricing & product worksheets.
MODULE 3
Digital & Print Materials
How to create a line sheet & sales order sheets.
How to keep track of orders internally.
What to send with an order & include on an invoice?
Creating a wholesale catalog.
MODULE 4
Wholesale Marketing
How to find and approach stores to sell to by cold-calling.
What to communicate?
When to communicate with retailers?
When to pitch seasonal products?
MODULE 5
Wholesale Selling
Independent Sales Representatives and Sales Rep Agencies
What to expect with wholesale trade shows?
Wholesale online platforms.
Final plan and next steps to launch and grow your business.
Go at your own pace and get the 70+ page workbook that has all the same information that is included in the Mastermind (and at half the price!)
Don't Miss Out On Growing Your Business!
Join my next Mastermind!
A 5 week online Mastermind for a product maker/artist like you.